He particularly highlighted AI’s role in fraud prevention, explaining how it can identify anomalies and suspicious behaviours beyond human detection.
Additionally, he predicted that AI would enable hyper-personalised financial services and improve funding access, especially for underserved groups.
While established financial institutions have the advantage of extensive data and resources, smaller fintech companies bring agility and adaptability, allowing them to swiftly deploy AI solutions.
“The future of finance will belong to those who can harness AI’s potential to deliver seamless, proactive customer experiences,” Pochara emphasised.
Thadpong Pongthawornkamol, Kasikorn Business Technology Group (KBTG) managing director, emphasized the accessibility of AI, noting that “everyone can access and interact with AI without needing to be a programmer.”
He outlined four key areas where banks are leveraging AI: enhancing customer service, improving risk management, boosting operational efficiency, and creating innovative financial products.
Specifically, AI’s role in fraud detection and prevention, including identifying mule accounts and new fraud patterns, was highlighted as critical for securing financial transactions.
“AI is vital for secure financial transactions and will revolutionize banking services. Thailand can lead this transformation,” he stated.
In another session, Dhanawat Suthampun, managing director of Microsoft Thailand, further elaborated on AI’s transformative potential, noting its role in redefining the workplace.
